Build a Marketing Plan That Makes 2020 Your Best Year Yet!

Posted by Rhodes Gibson

When the end of the year rolls around, it's easy to say you're too busy to make a plan for next year. Starting the next year off without a plan, however, is a recipe to end up right where you started. If you want to experience TRUE success in 2020, it's time to buckle down, break out the spreadsheet, and create a marketing plan that will launch you into your biggest dreams.

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Topics: Plan, Content Marketing, ebook

Marketing Automation Has The Power To Change Your Business Forever

Posted by Rhodes Gibson

You can't experience real success for your business if you're trying to manage it all. For busy business owners, marketing automation is a surefire way to experience success and take back precious time.  

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Topics: Content Marketing, Marketing Automation, ebook

How Content Plays a Leading Role in Inbound Marketing

Posted by Vira Vielmann

Inbound marketing is a process used to attract, convert, and retain the right customers for your business. There are multiple elements needed to make inbound marketing work, but none are as vital to the concept as content. According to Hubspot, a leader in the world of inbound marketing, “...content is the lifeblood of inbound marketing.” 

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Topics: Content Marketing, Inbound Marketing, ebook

Finally, Understand How To Calculate Digital Marketing ROI

Posted by Rhodes Gibson

Today's world of online marketing leaves little room for failure and makes way for businesses who work hard to experience success. To truly optimize your digital marketing plan and make gains in your business, you're going to have to understand the importance of analytics.

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Topics: Optimize, Paid Advertising, Data-Driven Discovery, Analytics and Reporting, Marketing and Sales Technology, ebook

Metrics and Measurements of Digital Marketing Matter For Your Business

Posted by Rhodes Gibson

Putting your tools to good work means you must first understand how they work. Understanding the metrics and measurements behind digital marketing paints a clear picture of the tools and strategies that are working for your business and which ones need to go.

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Topics: Plan, Data-Driven Discovery, Analytics and Reporting, ebook

ebook: A No-Nonsense Guide for Calculating Digital Marketing ROI

Posted by Rhodes Gibson

Is your marketing making an impact? Get the answer when you measure the ROI.

To know whether or not your digital marketing efforts are making an impact, you need to first understand digital marketing ROI and what it means for your business. The content of this no-nonsense guide will explain digital marketing ROI, why it is essential, and how you can calculate it for your business.

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Topics: Marketing and Sales Technology, ebook

Strategic SEO Drives Significant Business Growth

Posted by Rhodes Gibson

Part of developing a clear path forward for your business is implementing strategies that drive success for your business. In the world of online marketing, one of the most important factors of digital marketing for any business is SEO.  

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Topics: Optimize, SEO, Analytics and Reporting, ebook

Inbound Marketing Is The Tool You Need To Take Your Business To The Next Level

Posted by Rhodes Gibson

Say so long to uncomfortable cold-calling and money-sucking mass mailers when your company embraces the modern methods of inbound marketing. Designed to grow businesses organically, inbound marketing works by attracting, engaging, and converting the ideal customer.

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Topics: Content Marketing, Inbound Marketing, ebook

Annual Audits Transform The Success of Your Business

Posted by Rhodes Gibson

You can’t develop a clear path forward for your business unless you know where you’ve been and where you are going. Conducting annual audits in the different areas of your business can help you do just that!   

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Topics: Discover, Website Design and Development, Data-Driven Discovery, Analytics and Reporting, ebook

Generate Hot Leads and Crush Conversion Rates With The Right Inbound Marketing Tools

Posted by Rhodes Gibson

You’ve implemented an inbound marketing strategy, but aren’t sure what you need to do next. Understanding lead generation and how it works is the best way to boost your business and convert interested viewers into paying customers

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Topics: Content Marketing, Social Media, Inbound Marketing, Demand Generation, Marketing and Sales Technology, ebook