Digital Marketing During Coronavirus - ROI

Posted by Seventh Scout

Is your Digital Marketing working? How do you know? How can you best monitor ROI like Metrics, Measurement, Marketing & Money?

Because of the "stay home" orders and the Coronavirus pandemic, Americans are now spending more of our lives online. In our previous webinar, we discussed how to maximize your Digital Marketing with important tips for SEO (Search Engine Optimization) during coronavirus, and beyond.

But how can you tell if your content marketing efforts are working? Today's world of online marketing leaves little room for failure and makes way for businesses who work hard to experience success. To truly optimize your digital marketing plan and make gains in your business, you're going to have to understand the importance of analytics.

The third in our series on "Digital Marketing During Coronavirus," our panel of Scouts share tips and best practices for how to evaluate ROI in terms of metrics, measurement, marketing, & money.

Simply put, Digital Marketing ROI is how much "bang" you are getting for your "buck." For marketers who aren't into math, some precise formulas and calculations can be used to calculate ROI accurately. Businesses who commit themselves to calculating ROI have the potential for significant financial success. Understanding the importance of digital marketing ROI makes it possible for companies to stop blindly throwing money at their marketing plans and instead, make investments that count.


Next in our series of webinars is "Digital Marketing During Coronavirus - Social Media Strategy "

 


Be sure to check out our previous webinars covering the top "Do's" and "Don'ts" of Digital Marketing During Coronavirus....and Beyond.

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As well as SEO (Search Engine Optimization best practices and how to adjust your strategy during Coronavirus...and beyond.

 

Topics: Analytics and Reporting, Webinar